Frag x BAIC: A Signature Scent Experience at the Car Launch Event

Frag brought a unique olfactory touch to BAIC’s car launch event with its exclusive Perfume Bar, allowing guests to create their own signature scents. This interactive experience blended luxury and innovation, mirroring BAIC’s commitment to excellence. Attendees enjoyed a hands-on journey through fragrance customization, making the event both memorable and immersive.